If your hair is important to you, you’ll want to use the best products that you can find. The Wheat Beer Shampoo by Frank Leder ($55) is one of those excellent products. Frank, a fashion designer by trade, started his Tradition project in 2012 which comprises small-batch, handcrafted, natural grooming products. The Wheat Beer Shampoo is made from natural, organic plants and herbs from recipes handed down from Austrian artisans. Playing off of the ‘Tradition’ label, the 250ml transparent bottle comes with a classic Bakelite screwcap and while the box has a vintage feel with its illustrations and print.